Today we’re going to take a look at what exactly mealworms are and also how you too can grow your own mealworm farm. Feeding your chickens mealworms all day can get expensive… very expensive. Demographics and Psychographics; The demographic and psychographic composition of those who use mealworms are farmers who own livestock, owners of pets, scientists, intending mealworm farmers, pet stores, researchers and even certain individuals who consume mealworms. Starting a Mealworm Farming Business – Market Research and Feasibility Studies. It saves a lot of money and is interesting, but I wouldn't classify it as long-term fun. How to raise mealworms (Tenebrio molitor) Everyone who has a small flock of chickens should raise mealworms, not because they need them, but because they love them. Raising mealworms is fairly easy because these creatures are the insect equivalent of a weed. You can also raise them yourself (perhaps for as little as $0.10/1,000). Fortunately you can grow your own mealworms for a fraction of the cost and provide your girls with healthy snacks all year round.